Krim Stephenson - Director of Client Services

Krim helps clients find the best expression of their companies and themselves – to identify what is special about their brand and products, and translate that into a compelling story. He has led successful projects for Microsoft, Acer, Oracle, Cisco, Visa, NetApp, Tableau Software, and others. 

Krim works with senior leaders to bring new structure, clarity, and power to their message and communications. He helps them develop an identity and story that stands out from competitors and resonates with their target audiences. He specializes in developing messaging and thought leadership for leading business-to-business enterprises.

Highlights of Krim’s work include developing the core messaging for Microsoft Windows 7, which formed the basis of an intense global marketing campaign and product launch. He also helped lead Visa through a major company-wide rebranding and web marketing effort timed to coincide with the company’s sponsorship of the 2004 Olympic Games in Athens.



Catherine Song - Senior Consultant

Catherine drives strategic initiatives and complex implementations across a variety of industries including high-tech, communications, financial and retail. She helps clients find innovative new ways to improve the customer experience through the application of new technology and processes.

A former manager in Accenture’s Marketing Consulting Practice, she has worked with senior leaders at Microsoft, Boeing, NetApp, Cisco, Chase, SAP, T-Mobile, PayPal and Symantec. She understands the tensions and opportunities associated with going from idea to reality, and helps clients develop and roll out strategies that work for their entire organization.

Catherine holds a B.S. in Industrial Engineering from University of Washington.